Dr. Larry Goldenberg, research clinician with VCH Research Institute, founder and director of development with the Vancouver Prostate Cancer.
The Province has announced an investment of $5 million to support the Men’s Health Initiative of BC. The Initiative was created in 2009 by Dr. Larry Goldenberg, research clinician with VCH Research Institute, founding and director of the Vancouver Prostate Centre.
The goal of the Men’s Health Initiative is to improve the general health of men by making them aware of their risks, changing their behaviour, promoting preventative health measures, and providing clinical services for males from childhood through the stages of adulthood.
“The $5 million in funding will increase our opportunities to reach out to men across the province of British Columbia to be more involved in their own health and to ‘take charge’. We plan to implement support services utilizing social media, smart phone technology, men’s health clinics, and educational programs. We will expand the scope of our research to learn how to engage men and boys and figure out how to get them to modify their behaviour, not a simple task!” said Dr. Goldenberg.
The funding was provided through VGH & UBC Hospital Foundation to help its fundraising efforts for research and health promotion that supports the well-being of men and their families in BC.
For more information and online men’s health resources, visit www.aboutmen.ca.
For the full media release, click here.